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Founded In 2014

You Own The Program

Network Agnostic

No Long Contracts

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Talk To An Affiliate Expert

Program Audit

A written review of your program before anything changes. We score tracking, partner mix, commission terms, compliance, and true incremental revenue, then rank the fixes by the money each one returns. It costs you nothing, and every finding is yours.

Program Launch And Migration

Platform selection, tracking setup, commission structure, terms, and creatives, built in your name from day one. Already on a network that stopped fitting? We move programs without losing partners or history.

Partner Recruitment

Hand built lists of content sites, creators, communities, and B2B partners that fit your category. Personal outreach with follow up, commission talks, and activation, so new partners start promoting instead of just signing up.

Ongoing Program Management

Applications reviewed, partners paid on time, newsletters sent, top partners grown, and dead weight cut. The weekly work that separates a managed program from a neglected one.

Creator And TikTok Shop Partnerships

Creator partnerships on TikTok Shop, Instagram, and YouTube that pay commission on tracked sales, not flat fees for posts. Creator content sells, and the program only pays when it does.

Commission Strategy And Offers

Rates set from your margin and your customer value, not from what the network suggests. Different rates for new and returning customers, bonuses for top partners, and exclusions where a partner adds nothing.

Fraud And Compliance Monitoring

Coupon leaks, cookie stuffing, trademark bidding, and fake traffic all drain a program quietly. We watch for them, enforce your terms, and make sure every partner discloses the relationship the way the FTC requires.

Tracking, Reporting, And Incrementality

Server side tracking that survives browser privacy limits, dedupe against your paid channels, and reports that show new revenue, not repackaged revenue. You always know what the program really earned.

Affiliate Networks

The fastest route to established publishers. Awin, ShareASale, CJ, and Rakuten bring large publisher pools, familiar tools, and payment handling in one place, which suits retail, fashion, travel, and finance. We set up, run, or move programs on all of them, and we negotiate the terms the network will not volunteer.

Partnership Platforms

Impact and Everflow track, pay, and report at enterprise depth, and you bring the partners. You get full ownership of your partner data and freedom from any single publisher pool, in exchange for real recruitment work. This is where we earn our keep, because a platform without an operator is just software.

SaaS And Subscription Platforms

Recurring products need recurring commissions. PartnerStack owns the B2B SaaS space, and Stripe native tools like Rewardful fit earlier stage products, while Refersion and Shopify apps cover DTC subscriptions. We match the platform to your billing model, then build the partner base that actually refers customers.

Creator And Amazon Platforms

Creator commerce and marketplaces run on their own rails. TikTok Shop and Shopify Collabs turn creators into tracked, commission paid sellers. Levanta does the same for Amazon listings, where the Brand Referral Bonus refunds part of the fee. If your revenue lives there, your program should too.

See If Affiliate Fits

Ecommerce And DTC

Content publishers, creators, and deal partners tiered by what each adds. New customer rates run higher than returning, and coupon partners only earn where they bring sales you would not have had.

SaaS And Subscription

Recurring commissions on customers that stick, tracked from signup through renewal. Review sites, newsletters, and integration partners tend to beat generic publishers, and PartnerStack style ecosystems fit B2B products well.

B2B And Partner Programs

Referral and reseller partners paid on closed deals, not clicks. Commission maps to your sales cycle and leads sync with your CRM. This is B2B partner marketing as much as affiliate, and we run both.

Amazon And Marketplace Sellers

Creator traffic pointed at your listings through Levanta or Amazon Attribution, with the Brand Referral Bonus refunding part of the referral fee. Off Amazon demand, on Amazon conversion.

74% of brands put more money into affiliate because their other channels got more expensive.

71% of marketers find affiliate more cost effective than their other marketing channels.

TikTok Shop sales in the US grew 68% in one year to more than $15 billion.
A large share of coupon and cashback sales would have happened anyway in many programs.
Rates By Partner Type

Content partners that create demand earn more than checkout partners that catch it. Tiered rates put the budget where the new customers come from.

New Customer Pricing

Higher commissions on first time buyers, lower on returning ones. Partners get paid for growth, and your best customers stop being resold to you.

Dedupe Against Paid Channels

One sale, one commission. We dedupe affiliate against paid search, paid social, and email, so you never pay two channels for the same order.

Holdout Tests

Pause a partner for a period and watch what happens to sales. It is the plainest test of whether a partner adds revenue or just claims it.

  • Audit Or Map The Launch

    Existing programs get a written audit. New programs get a launch plan: platform, commissions, partner targets, and a budget that fits your margin.

  • Set Up Tracking And Terms

    Server side tracking, dedupe rules, program terms, and FTC disclosure requirements go in before the first partner does. No silent attribution holes.

  • Recruit And Activate

    Hand picked outreach with real follow up, commission negotiations, and launch support for each partner, because a signed partner that never posts is worth nothing.

  • Grow What Works

    Monthly reviews of partner performance and incrementality. Top partners get better terms and placements, weak ones get fixed or cut, and the program compounds.

Get The Free Audit
Your affiliate auditFree
  • Tracking and attribution health
  • Partner mix and gaps by type
  • Commission terms against your margin
  • Coupon and cashback incrementality
  • Fraud, compliance, and FTC disclosure
  • Growth plan and next steps
  1. 1
    Tell us about your business

    What you sell, your margins, and whether a program exists today.

  2. 2
    We review or we map

    Read only access to your platform and analytics is enough for an audit. No program yet means we build the launch plan from your numbers.

  3. 3
    You get it in writing

    A scorecard or a plan, the fixes ranked by return, and a call to walk through it together.

Get A Quote
Client logo 2 - Shark/Ninja

The Komplex team helped us reach new audiences and drive higher conversions.

Client logo 2 - Hush Puppies

Strategies that delivered results beyond our expectations.

Client logo 2 - Saucony
Their expertise helped us scale efficiently, attract more customers, and drive measurable growth.
Client logo 2 - Blayze
Komplex played a key role in growing our user base and optimizing our marketing efforts.

What does an affiliate marketing agency do?

An affiliate marketing agency runs your partner program for you. That covers picking the network or platform, setting commission terms, and recruiting and vetting partners. It also covers negotiations, fraud monitoring, FTC disclosure rules, and reporting. The platform tracks and pays. The agency does the work that makes partners worth tracking and paying.

How much does affiliate program management cost?

Affiliate program management is billed as a retainer plus a smaller share of program revenue, sized after a conversation about the catalog and the partner base. Ask for a quote and we will size it to your program.

Should we hire an affiliate agency or run the program in house?

Run it in house when you can give it a dedicated person and the program is stable. Hire an agency to launch, to fix a stalled program, or when nobody owns the channel, because a neglected program drifts toward coupon partners and fraud. Many brands use an agency for the first year, then take a working program in house. We think that is a fine outcome.

What is incrementality and how do you measure it?

Incremental revenue is the sales a partner caused rather than just touched at checkout. We measure it with new versus returning customer splits, dedupe against your other channels, and holdout tests where a partner is paused and sales are watched. Partners that only capture existing demand get lower rates or exclusions, so commissions flow to the partners creating customers.

Do we own our affiliate accounts and partner relationships?

Yes. The platform account is opened in your name, the partner agreements are yours, and you hold admin access from day one. If we ever part ways, the program, the partner list, the tracking history, and every report stay with you. No agency should hold your partners hostage.

Which affiliate networks and platforms do you work with?

All the major ones. Awin and ShareASale, CJ, Rakuten, and Impact on the network and enterprise side. PartnerStack, Everflow, Rewardful, and Refersion for SaaS, subscription, and DTC. TikTok Shop, Shopify Collabs, and Levanta for creators and Amazon. We are network agnostic, so the recommendation follows your category and your partners, not a reseller deal.

How long does it take to launch an affiliate program?

Setup itself takes a few weeks: platform, tracking, terms, creatives, and the first recruitment list. Meaningful revenue takes longer. Expect six to twelve months of steady recruitment before the channel carries real weight. That is why we set partner and revenue milestones instead of promising a date.

How do you recruit affiliates?

By hand, in your category. We build target lists of content sites, creators, newsletters, communities, and B2B partners, then write personal outreach and follow up several times. Most partners join on a later touch, not the first. Every new partner gets vetted, negotiated, and helped to launch. Mass email blasts recruit nobody worth having.

How do you handle coupon and cashback sites?

Carefully, and in the open. Coupon and cashback partners can add real volume, but a large share of that volume tends to be sales you would have gotten anyway. We set them lower rates, block them from earning on existing carts where the platform allows it, and test their true lift before scaling them. If they add nothing, they go.

Is there a long term contract?

No. Engagements are month to month after a short starting term we agree before work begins. You can pause or stop with notice, and everything leaves with you: the program, the partners, and the reports. Affiliate compounds over months, which is exactly why we want to earn each one.

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