A Free AI Visibility Audit That Shows Which Engines Name You, And Why They Do Not

Your buyer prompts, run across ChatGPT, Google AI Mode, Gemini, and Perplexity, with the source behind every answer written down. No access needed, nothing promised, and the method is on this page.

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An AI visibility audit takes a fixed list of buyer questions to each AI engine and records which brands each answer names, in what order. It logs the sources behind every citation and ranks the gaps between a business and the brands being named instead. Komplex runs it free from Austin, Texas, with a presence in New York City and Reykjavik. It is the first step of our AI search optimization services and a standalone snapshot for anyone who wants one.

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Founded In 2014

No Access Needed

No Obligation

We Give The Method Away Because The Method Is Not The Hard Part

Anyone with an afternoon can type twenty questions into ChatGPT and note who gets named. Several free tools will do it for you, and this page tells you how to do it yourself. The hard part starts after the list exists. Getting onto the directories, the roundups, the review platforms, and the Reddit threads the engines already trust. Writing your own pages so a paragraph can be lifted whole. So we run the audit for free, hand you the results whether or not you hire us, and let the gaps speak for themselves. If the answer is that you are already named everywhere it matters, we will say so.

Isometric illustration of a marketer reviewing keyword research as Komplex ranks number one in search results.

What The Score Can And Cannot Tell You

It can tell you whether the engines name you today, for which prompts, in what position, and which sources put the named brands there. It cannot tell you when that will change or promise that it will. The engines tailor answers to the user and the place, and two of them rarely agree on the same question. Anyone selling a guaranteed citation is selling something they do not control. The audit sells a map.

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What The AI Search Audit Contains

Five parts, in the order we run them. Each one is something you could do yourself, and each one is listed so you can.

The Prompt Set

Twenty to thirty questions a real buyer would ask before choosing a business like yours. Written the way people type them into ChatGPT rather than the way they search Google.

The Citation Matrix

Every prompt run across ChatGPT, Google AI Mode and AI Overviews, Gemini, and Perplexity, with the brands named in each answer recorded in order.

The Source Log

The page each answer cited for each brand, classified as a directory, a list, a review site, a forum, press, or the brand's own site. This is where the plan comes from.

The Crawler Check

Whether each engine's search bot can reach your pages at all, checked one bot at a time. A page the bot cannot open never gets cited, however good it is.

The Entity Check

Whether your name, description, address, and facts agree across your site, LinkedIn, the directories, and your schema, so the engines know which company you are.

Want It Run On Your Domain?

Send the domain and three terms you would want to be found for. The first pass needs no access at all.

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WHAT THE SCORECARD MEASURES

Six Things The AI Visibility Score Actually Measures

A single visibility number hides more than it shows, so the scorecard reports six things separately. Tools disagree on method, which is why we report direction over absolutes.

Named Or Not

For each prompt and each engine, whether your business appears in the answer at all. The first number, and for most businesses the one that is zero.

Position In The Answer

First named, last named, or somewhere in a list of eight. Engines order by confidence, and the first name gets most of the clicks that follow.

Source Type Behind Each Citation

Whether the brands named got there through a directory, a roundup, reviews, Reddit, press, or their own page. This decides where the work goes.

Share Against Competitors

How often you are named against how often each competitor is, across the whole prompt set. The number to trend, not to promise.

Trend

The same prompts re run on a schedule, so the score moves as the sources do. A snapshot is a map; a trend is a result.

The First Ten Gaps

The ten sources naming your competitors and not you, ranked by how many prompts they influence. The plan, in one list.

Want To See Your Six Numbers?

All six come back with their sources, plus a call to go through what each one means.

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How An AI Visibility Audit Differs From An SEO Audit

An SEO audit reads a website: its crawl, its index, its pages, and its links, to find why it does or does not rank. An AI visibility audit reads the answers. What the engines say when a buyer asks, which brands they name, and which sources they trusted to say it. The first is about your site. The second is mostly about everyone else's, because the engines cite directories, lists, reviews, and forums far more often than a company's own pages. A generative engine optimization audit and an answer engine optimization audit are the same thing under two of the names the field uses.

You can run the first pass yourself: write twenty buyer questions, ask each engine, and note every brand and every source. What you cannot do quickly is get onto the sources. That is the work our SEO services and AI search program exist for, and the audit is how we decide whether it is worth your money.

THE FREE AUDIT

Get The Free AI Visibility Audit

We build the prompt set for your category, run it across the engines, and log every source. Then we check the crawler access and the entity facts and send back the scorecard with the first ten gaps ranked. It costs nothing, the findings stay with you either way, and the same audit sits inside our free marketing audit.

Your AI visibility auditFree

Twenty to thirty buyer prompts for your category
Citation matrix across four engines
Source log, classified
Crawler access, bot by bot
Entity consistency across the web
First ten gaps, ranked

1
Tell us about your business
The domain, your product, your buyer, and three questions they would ask before choosing you.
2
We run the prompts
No access is needed for the first pass. Nothing gets changed, and an NDA is available on request.
3
You get the scorecard and a call
A written scorecard ranked by impact, then a call to walk through it.

Ready To See Who Gets Named Instead Of You?

There is no fee and no obligation, and everything the audit finds belongs to you.

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Common Questions About The AI Visibility Audit

How is this different from an AI visibility tool?

The tools, including Peec AI, AthenaHQ, Profound, Otterly, and Ahrefs Brand Radar, track citation share on a schedule, and we use them ourselves. They tell you whether you are named. The audit adds the part the tools leave out: reading the sources behind each citation and turning them into a ranked list of places to earn. Tracking is not doing.

Can I run an AI visibility audit myself?

Yes, and the method is on this page. Write twenty buyer questions, ask ChatGPT, Gemini, Perplexity, and Google AI Mode each one, and record every brand named and every source cited. It takes an afternoon. What takes longer is acting on it, which is why we run the first pass for free and let you decide.

What if no engine names us at all?

That is the most common result, and it is useful. It usually means the sources the engines trust for your category do not mention you yet: the directories, the roundups, the review platforms, and the forums. The audit lists those sources, and the plan is to get into them one at a time, starting with the ones that influence the most prompts.

How often should the audit be re run?

Often enough to see a trend and rarely enough to see a change. The engines shift their sources constantly, so a single snapshot ages fast. On a program we re run the same prompt set on a set rhythm and report the direction. As a free audit, one pass is the map and the decision is yours.

What happens after the audit?

You get the scorecard, the source log, and the ranked gaps, then a conversation about what to do with them. If the gaps are worth closing, the AI search optimization program is the work. If they are not, or you would rather close them yourself, the audit is still yours.

What do you need from us to run it?

The domain, a line on what you sell and who buys it, and three questions a buyer would ask before choosing you. No logins and no access to Search Console. Nothing on your site changes. If the prompt set needs a steer, we ask.

Let's Find Out Who The Engines Name When Your Buyers Ask

The domain and three terms are enough. No access, no fee, and no promise beyond a map you can act on. Back comes the scorecard, the sources, and the first ten gaps.

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